This year’s National Small Business Week, from the Small Business Administration (SBA), is certainly going to look different than years’ past. The week celebrates and supports the American small business and its resilience and impacts on our economy. “More than half of Americans either own or work for a small business,” notes the SBA, “andRead more
Marketing your small business is important, but it doesn’t have to be expensive. With some time, a little creativity, and the right tools, you can attract and retain customers through low-cost marketing strategies. Check out these low-cost marketing options for your small business. Be Searchable Prospective customers use Google searches at different points in theirRead more
Did you know cybersecurity is important for small businesses? It may seem like hackers, malware, and the like are problems for corporations or larger organizations, but in truth, these threats are real for businesses of all sizes. A Quick Definition of Cybersecurity Before we talk about safeguarding your small business, let’s make sure we understandRead more
As an aspiring or current small business owner, you’ve most likely come to realize that you don’t (and can’t) know everything. The potential roadblocks or issues you encounter as a business owner may be brand new to you, but others have already faced and overcome similar challenges. That’s where mentorship comes into play. A businessRead more
